For OEMs & Importers
The execution layer for OEMs entering Europe
One platform to manage product distribution, dealer sales, and network performance across every European market — from day one.
Automotive brands
+
Countries
+
Active users
+
Trusted by leading OEMs and dealer networks
Nissan
Toyota
Lexus
BMW
Volkswagen
Kia
Hyundai
Renault
Ford
Land Rover
Jaguar
BYD
Dongfeng
MG
Maxus
Lync & Co
Chery
VOYAH
SWM
Mazda
Jeep
Skoda
Fiat
Suzuki
Iveco
The Challenge
Expanding into Europe?
You'll face this.
Every OEM entering Europe encounters the same structural problems. The faster you solve them, the faster your dealers sell.
Fragmented tools, zero visibility
Every country, every dealer picks their own CRM, website, and reporting tools. HQ can't see what's happening across the network — you're flying blind.
Slow time to market
Launching a new model or pricing campaign takes weeks to propagate to every dealer across every market. Competitors move faster.
Compliance from day one
GDPR, consent management, and multi-market regulatory requirements can't be an afterthought. One mistake erodes the trust you're trying to build.
OEM & Importer Platform
One platform. Full control. Every market.
Purpose-built tools for OEMs and their country units to orchestrate sales operations across their entire European dealer network.
Product Distribution
Centralised catalogue with instant pricing and specification sync across your entire network. Every dealer, every country — always up to date.
Sales Campaigns & Corporate Sales
Rule-based pricing and approval flows controlled at HQ level. Launch promotions across 15 markets simultaneously — not one by one.
Logistics Visibility
Real-time order status and network-wide ETAs. Every dealer and every country manager sees the same delivery picture — no more chasing updates.
Operational Insight
Standardised cross-market reporting. Compare dealer performance from Riga to Rome in one dashboard — same KPIs, same format, real-time.
Network Support
Communicate directly with every dealer through integrated news feeds, event management, and real-time chat. No more lost emails.
Customer & Consent (GDPR)
Unified customer profiles with full GDPR audit trails. Consent management built in from day one — critical for any brand operating across EU markets.
Open Architecture
API-first platform that integrates with your existing DMS (Incadea, Keyloop, Nextlane) and OEM backend systems. No rip-and-replace needed.
AI-Driven Insights
Funnel analytics and trend forecasting powered by Modera AI. Identify risk, delay, and conversion drop-offs before they impact results.
For Your Dealers
Your network runs better, too
Salesfront isn’t just a reporting tool for HQ — it’s the daily execution platform your dealers actually use to sell, deliver, and follow up.
Lead Intake & Routing
Capture, qualify, and route leads with SLA enforcement and AI scoring
Test Drive Booking
Digital agreements, scheduling, and customer feedback — all in one flow
Offers & eSignature
Interactive offers with trade-in, accessories, finance, and digital contract signing
AI Chatbot
24/7 intelligent customer engagement, integrated directly into the sales flow
What OEMs Say
The voice of our partners
Leading OEMs and importers trust Modera to orchestrate their digital sales transformation.
AS United Motors managed to ensure a strong online presence, whilst improving their stock management, trade-in processes, and much more by launching a new, multi-branded website.
Lets take a look at how implementing our car dealership CRM software enabled Auto-Impex to make their salespeople work more efficiently, whilst improving customer experience and upping their lead conversions and revenue.
After implementing Modera Software solutions, City Motors AS was able to increase the efficiency and revenue of their dealerships, while bettering their customer experience.
Eurostauto was on the hunt for a car dealer CRM to help take their car sales customer experience to a new level while making their dealers’ job easier and more enjoyable.
When WESS Auto Group needed help with building their brand new, easily managed and user-friendly Lexus website, they knew exactly who to turn to. Coincidentally, this project also marked an exciting milestone for Modera.
The Ukraine-based company has taken advantage of the smooth and seamless processes offered by the Modera’s Webfront solution.
After implementing Modera Software solutions, City Motors AS was able to increase the efficiency and revenue of their dealerships, while bettering their customer experience.
After implementing Modera Software solutions, City Motors AS was able to increase the efficiency and revenue of their dealerships, while bettering their customer experience.
Eurostauto was on the hunt for a car dealer CRM to help take their car sales customer experience to a new level while making their dealers’ job easier and more enjoyable.
- ISO 27001 Certified
- GDPR Compliant
- NASDAQ Listed (MODE)
- 15 Countries
- Founded 2009
Ready to scale your European network?
Tell us about your expansion plans and we’ll show you how Modera fits. Takes 20 minutes.
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